Evolving Desires
Realized during:
2025
Client
Comune di Milano
Role
Experience Design and Creative Visual
Partners
Brief
Design a playful activity to collect data on people’s desires for their neighborhood, reimagining the traditional survey through new media and visual interaction.
Problem
How to engage people in expressing intimate, personal visions of their urban environment — beyond predefined answers, through a meaningful and aesthetic experience.
Project Video
Evolving Desires
Analysis
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Evolving Desires
Solution
AI-powered collective future mapping

Participants received a printed map of the neighborhood and color markers linked to STEEP themes (Social, Technical, Economic, Environmental, Political). As they drew their desired changes, a camera captured their input in real time. A TouchDesigner + Stable Diffusion pipeline interpreted the drawing into evocative images based on five aesthetic archetypes. Each participant generated a unique, AI-crafted vision. The color data was later analyzed to understand collective priorities. The installation sparked dialogue, producing 20+ visions in 90 minutes and a shared narrative of the neighborhood's imagined future.

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Evolving Desires
Final Consideration
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